The world famous Dallas Cowboys Cheerleaders  recently enjoyed the sun and surf of the beaches of the Riviera Maya. Despite a recent travel warning from the State of Texas, the Dallas Cowboys Cheerleaders spent a week at the Iberostar Paraíso Maya  for their 2013 calendar photo shoot.
“Iberostar Hotels & Resorts is proud to have a strong partnership with Riviera Maya and one of the most celebrated football teams in the nation, the Dallas Cowboys,” said John Long, Iberostar’s vice president of sales and marketing, in a written release. “As we kick off our year-long strategic partnership, we look forward to hosting the Dallas Cowboys cheerleaders at the IBEROSTAR Paraíso Maya for their 2013 Calendar shoot and engaging activities planned for our guests.”
The 2013 calendar marks the third consecutive year that the Dallas Cowboys Cheerleaders have chosen Mexico's beaches for the production of their promotional calendar. During their time in the Riviera Maya , the 29 cheerleaders recorded two programs which will be broadcast on national television as well as local TV stations in Dallas, Oklahoma and Arkansas.
The Cheerleaders were just some of the more than 562,000 foreign tourists who visited Mexico's sun and beach destinations over the recent Spring Break period, according to Mexico's Ministry of Tourism. This figure includes nearly 77,000 spring breakers which marks a 7.2 percent increase in spring breakers, year over year.