Mexican Rock Band Maná Influencing Environmental Involvement in Mexico [2]
Who says rock n’ roll can’t save the world…or at least make it a better place? One of the most influential Mexican rock bands [3], Maná, is demonstrating that musicians can use their music and influence to make a significant difference in society. The rock band Maná, coming out of Guadalajara, Mexico, has developed a strong adherence to environmental sustainability and awareness throughout the years. They believe in the increasing importance of the link between the environment and the economy, and have been key players in many green projects in Guadalajara and the surrounding areas. Among their environmental involvements was the creation of the Selva Negra Ecological Foundation and the Darwin Initiative project. This latest project, with the full support of the Mexican government, has the goal of protecting and preserving the La Primavera Forest region of Mexico. The area has been subjected to devastating wildfires in recent years and the project hopes to promote rural ecological development, as well as the conservation of important pockets of biodiversity. In addition, the band will directly do their part in promoting positive energy practices during their Drama y Luz World Tour. The lead singer of the rock group, Fher Olvera [4] says, “This is one of the most important projects we have undertaken. It shows the way forward by taking practical, concrete, actions. It is not only about being committed to protecting the environment, but also protecting the livelihoods of people and their connection with nature.” Fher Olvera and the other musical men of Maná are proving that constructive change is possible through cooperation and commitment to a cause.